Event: SM Cinema launches E-Plus Card and gives it all

From convenient LaZboy chairs, avoiding tickets and tellers with movie cards and CineMobile in cinemas to a reloadable E-Plus Card, SM Cinema now offers E-ntertainment, P-rivileges, L-ifestyles, U-pgrades and S-urprises allowing the moviegoers to load credits on the prepaid card and easily upgrade it to a loyalty card program for free. SM Cinema has got it all for you now. I've experienced the movie cards, the mobile movie ticket with SM Cinema's CineMobile and now it's even more convenient to watch movies with E-Plus Card.
Equipping selected cinemas with La-Z Boy chairs, upgrading admission prices with snacks and drinks and now the E-Plus Card to get all the freebies, exclusives, discounts and promos in one card. How to avail? simply fill-out an application form at any e-Plus booth or from the SM Cinema website (www.smcinema.com) and avail of the e-Plus Starter Kit for only Php300.00 with a premium item, an automatic pass to a movie plus a large popcorn and a soda. Upon completion of the registration and payment of the starter kit, the cardholder will receive a personalized e-Plus card and a welcome SMS. As a bonus, by validating his or her mobile number, member gets a complimentary movie ticket for another movie of his or her choice on the next visit to SM Cinema.
Upgrades can earn reward points for every use at any SM Cinema and Snacktime branch and what's more exciting is that it is loaded with VIP privileges, special promos like 50% discount on select movies, seasonal offers, quarterly raffles and invites to exclusive events. Partner merchants give away treats exclusive to cardholders. e-Plus loyalty program members automatically qualify to special offers from The White Hat, Goldilocks, Mister Donut, Hen Lin, Sbarro, Airphil Express and SM Men's Wear, Villman, Lenovo, Silverworks, Belo Men and Belo Essentials, The Body Shop, Slimmer's World, Slimmer's Face and Skin, SM Storyland, SM Bowling, SM Skating, MOA Eye and Nido Fortified Science Discovery Center. Discounts will also be given at The North Face, Bratpack, Roxy, Delsey, High Sierra, Quicksilver, Kickers, Sanuk, DC and The Travel Club
SM Cinema has really got it all for all of us now and I am happy that I need not line up to get those movie cards because I can easily load my personalized e-Plus Card online anytime. 
Get your SM Cinema e-Plus Card now at all SM Cinemas nationwide. For more updates, promos and details, do like SM Cinema's Facebook Page at https://www.facebook.com/SMCinema, visit www.smcinema.com or call their hotline at 470-2222.