Do not wait for disasters to remind you of social responsibility. My passion for cultural awareness on trees conservation was once rekindled after attending Globe's Cordillera Challenge Year 3 yesterday at National Sports Grill in Greenbelt 3 Makati.
On May 5, 2012, Globe Telecom in partnership with the Cordillera Conservation Trust (CCT), a non-stock, non-profit organization dedicated to help preserve the Cordillera mountain ecosystem will lead Globe Cordillera Challenge Year 3. The aim is to raise funds to provide more than 20,000 seedling nurseries for the greening of the Cordillera mountains, rebuilding Northern Luzon's forest areas and major watersheds. The challenge is to finish the high-altitude 27-kilometer bike course featuring two summits; Mt. Cabuyao and Mt. Sto Tomas.
Open to qualified mountain bikers on a first-come, first-served basis, the challenge will start at 6 a.m. in Burnham Park, Baguio and bikers will continue on an 11-kilometer-ride to the Mt. Cabuyao Summit PAG-ASA monitoring station. Those who can brave more challenge may opt to continue to Mt. Sto. Tomas Summit which involves steep grades, loose rocks and tricky descents with the best views of the Lingayen Gulf. Year 3 of Globe's Cordillera Challenge offers bikers to choose and customize their routes and since it is not a race, bikers are given freedom to decide which route to take based on their skill level, bike discipline and bike set-up.
Globe's Corporate Social Responsibility Head, Mr. Rob I. Nazal shared to us all that they have renewed partnership with Cordillera Conservation Trust (CCT) to further supporting the establishment of more seedling nurseries through Roots and Shoots, a nursery building program in public elementary schools. Other Globe Telecom Inc.sponsored CSR programs include Text2Teach, LEADCOMM(Leadership Communities) and micro-finance mobile banking to be brought in the province of Benguet soon.
Why should you care? Aside from the sad news about the pine trees in Baguio, we should all be aware of the DENR Statistics showing that in the Agno River basin only 28% of forest cover is remaining and only 32% left in the Amburayan River. The depletion of the forest cover in Baguio is mainly due to lack of awareness of all people nationwide and not just those living in Benguet. Your indifference and mine to these facts may soon lead to losing the most important areas of the Cordilleras. After all, who would want to say to their grandchildren that Mt. Pulag had become a history. We would all want to still share the beauty of the Cordilleras and more importantly, share the fresh air we can only get from trees.
It is time to participate in Globe's Cordillera Challenge Year 3. Simply download the registration form online through Globe Cordillera Challenge 3 Facebook Event Page and send P1,000 donation via GCASH; text DONATEFilipinos should start teaching how to appreciate trees at home. Bring all your friends and family to Globe's Cordillera Challenge Year 3 and be proud of saving our trees!
1000 MPIN CORDI and send to 2882. Donations may also be deposited to the Cordillera Conservation Trust BDO Account: Tignayan Para Iti Konserbasyon Ti Kordilyera with the corresponding account number: 5180031673.