Event: My T-shirt Story Culminating Event, Electrolux's Clothes Donation and launch of the new Front Load Vapour Action Washer
Give a little of yourself sometimes. I've attended the culminating event of Electrolux's My T-Shirt Story at SM Mall of Asia last Friday despite the rains. Blogger Journey of No Fera who's about to marry her girlfriend the next day won the grand prize. The event also featured Electrolux's new Front Load vapour action washer and the Clothes and Hugs campaign which was the clothes donation in partnership with ABS-CBN Foundation, ABS-CBN Tabang Patrol and DZRH's Operation Tulong as beneficiaries this year.
After the wonderful buffet served, it was interesting to witness the unveiling of Electrolux's Front Load vapour action washer with a laundry solution that can load up to 8 kgs of clothes and helps solve those dreading ironing woes and even reduces allergens in clothes by up to 99.9%. The "vapour action" works as a natural way to de-wrinkle clothes which helps relax the fibres of the fabric. This got me excited since my washing machine had always wrinkled my clothes making it difficult to iron. The fact that it reduces allergens up to 99.9% makes it very easy to breathe while wearing my clothes.
When they've announced the top ten bloggers and the grand prize winner of Electrolux's My T-Shirt Story, presented their Panata award-winning advocacy in response to the need for disaster preparedness. It felt sad that I'm letting my favorite T-shirt go but it also felt good knowing that they'd be distributing the clothes to relief efforts of ABS-CBN Foundation. Now on its third year, Electrolux Clothes and Hugs campaign made it bigger and better through the Electrolux Laundry Mobile, a laundromat on the go which went to key locations in Metro manila, Luzon and Cebu to gather more donations.
Sometimes, it's really time to let go of something you've loved through these years. I really felt good that my favorite shirt will go to those who need it most. It felt like winning the hearts of those who still stay in the evacuation centers to this day and knowing that my shirt will give them motivation to move on as it did to me made me feel even better. Sometimes, you have to lose to win.