Extract launched the Pinay Pantay campaign with Bianca Manalo as their newest endorser last Tuesday at Roxy's in Quezon City.
In celebration of Women's Month, Extract wanted to level-up and improve the skin regimen most Filipino women are concerned with these days - whitening. With Papaya and Calamansi in all beauty products to ensure fairness skin leaving no part of the body with uneven skin tone, Extract products include lotion, soap, deodorant and facial cleanser to give Pinays "pantay" flawless fairness.
Extract chose Bianca Manalo, the 2009 Bb. Pilipinas-Universe title holder after going through several struggles from being a model, a beauty queen and as a rising star today like most Filipino women experience today. She is indeed perfect to represent the millions of young Filipino women who want more than just a fair skin working hard to fulfill her dreams.
Extract understands all women who worry about whitening products that rips off consumers in the market today so they have combined two natural potent ingredients - papaya and calamansi. Both known to all women by our elders and the dermatologists proven effective to whiten, exfoliate and soften the skin.
Now we don't need to use different brands to complete our whitening and pampering daily regime.
Extract Whitening line, soaps, lotion, deodorant and facial cleanser is now available at all leading supermarkets and groceries nationwide.